by | Feb 11, 2011 | Sales & Marketing, Small Business Owners
In almost every industry there is a big dog(s), a company or companies that do most of the business in your field; and most of the time they set industry standards. For example Verizon they are one of the leaders in the wireless communication providers. Their rates...
by | Feb 4, 2011 | Cash Flow, Cost Cutting, Sales & Marketing, Small Business Owners
Every business has a product or service that brings in the customers. You and your staff are probably experts about it and know everything you need to know about that particular product or service. This product or service may or may not be a very profitable but is...
by | Jan 29, 2011 | Sales & Marketing, Small Business Owners
Not every business has a physical product to sell; there are thousands of service businesses in the United States. These businesses rely on their good name and performance for their survival. Unless they have been in business for years and have a strong referral...
by | Jan 21, 2011 | Current Affairs, Sales & Marketing, Small Business Owners, Web/Tech
Marketing is not a cut and dry element of business. Yes, you can run an ad and see a jump in sales, train your staff to up sell and see an increase in profits. But marketing as a whole needs to be ongoing and change with the times. A prime example of this is the...
by | Jan 6, 2011 | Current Affairs, Sales & Marketing
In marketing you hear “Think outside the box” a lot. It may sound a bit cliché; but, that is the type of thinking that makes for success. Striving to be different and standing out is what you need to infuse into your business’s marketing. This year is the perfect time...
by | Dec 14, 2010 | Sales & Marketing, Small Business Owners
As mentioned before, keeping in touch with current customers is always a must when generating repeat sales. Collecting customer’s contact information is essential! If you’re a distributor, in retail or service industry you have customers and when you interact with...
