by | Jul 22, 2011 | Business Profit & Cash Flow Tips, Business Success Series, Current Affairs, Sales & Marketing, Small Business Owners
Most business owners know that they should have a business plan and strategy. My experience is that most small business owners don’t bother with one. They either don’t know how to prepare one or don’t feel an updated business plan & strategy is...
by | Jul 16, 2011 | Business Success Series, Sales & Marketing, Small Business Owners
A few months ago, I had a meeting with a client and we happened to start talking about how they wanted to start advertising. As I was mentioning different types of advertising and things he would want to consider. As I am mentioning different ideas, he...
by | Jul 8, 2011 | Sales & Marketing, Small Business Owners
As I mentioned before, proposals are another form of selling and now that you have taken the time to prepare a proposal that will sell its butt off, have you thought of how you’re going to present it? Presenting your proposal is the other half of the obstacle. I have...
by | Jul 1, 2011 | Sales & Marketing, Small Business Owners
Many people forget that just getting you name out there can be considered advertising. Almost every coffee shop, local restaurant and community center has a bulletin board to announce local businesses and events. This is a great and FREE way to expose your business to...
by | Jun 24, 2011 | Business Profit & Cash Flow Tips, Business Success Series, Sales & Marketing, Small Business Owners
If you haven’t figured it out yet, sales is not for the thinned skinned. There is a lot of rejection and interactions with different types of personalities. The trick to getting through this is persistence and growing a thick skin. Successful salespeople understand...
by | May 19, 2011 | Business Success Series, Sales & Marketing, Small Business Owners
A great way to start marketing is evaluating your products to determine what type of selling technique(s) would work best with each product. As I mentioned in my last marketing tip of the week, the book Getting Business to Come to You suggests making a grid of your...