Wayne J. Belisle
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7 Crucial Questions to Connect Your Business to a Hyper-Connected World

7 Crucial Questions to Connect Your Business to a Hyper-Connected World

by Wayne Belisle | Oct 14, 2024 | Business Profit & Cash Flow Tips

Let’s take a stroll down memory lane. Wind the clock back 20 years and think about just how different the world was back in 2004 when the internet was just beginning to take shape. Of course, we had websites, blogs, and instant messaging, but even those tools looked...
5 Steps to a Money-Making Marketing Strategy

5 Steps to a Money-Making Marketing Strategy

by Wayne Belisle | Oct 3, 2024 | Business Profit & Cash Flow Tips

Are you struggling to find new customers? Do your marketing campaigns fall flat? Are you pouring a ton of money into advertising but getting very little bang for your buck? Look, I get it—marketing is tricky, and it’s especially tricky in 2024. With so many different...
Why Understanding Customer Lifetime Value Can Transform Your Business Strategy

Why Understanding Customer Lifetime Value Can Transform Your Business Strategy

by Wayne Belisle | Sep 23, 2024 | Business Profit & Cash Flow Tips

Repeat customers are the foundation of a successful business. But just how important are they? The lifetime value (LTV) of a customer is one of the most critical metrics you need to track. It not only helps shape your marketing plan but also plays a key role in...
The Essential Weekly Reports to Boost Your Business’s Profitability

The Essential Weekly Reports to Boost Your Business’s Profitability

by Wayne Belisle | Sep 6, 2024 | Business Profit & Cash Flow Tips

Spending just 15–30 minutes each week reviewing a few crucial reports can make a significant impact on your business’s profitability. It’s easy to think that this is solely your accountant’s responsibility, but as a business owner, staying informed about your...
Maximizing Profitability: The Importance of Tracking KPIs to Maintain High Gross Margins

Maximizing Profitability: The Importance of Tracking KPIs to Maintain High Gross Margins

by Wayne Belisle | Jun 11, 2024 | Business Profit & Cash Flow Tips

It’s astonishing how many businesses generating significant revenue have little understanding of their actual profits. Some may only review their earnings at the end of the month, quarter, or even year. This approach is not sustainable if you want to maintain high...
12 Ways to FIX Your Business’s Cash Flow Problem

12 Ways to FIX Your Business’s Cash Flow Problem

by Wayne Belisle | Apr 1, 2024 | Business Profit & Cash Flow Tips

Do you have a cash flow problem? There’s a good chance you do! Studies show that more than half of businesses struggle with this very issue. During good times, it’s merely an annoyance. During bad times, however, it can put a huge burden on your business’s finances or...
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