by | May 5, 2017 | Other, Sales & Marketing, Small Business Owners, Social Media Marketing, Web/Tech
With so many optin email lists out there, you really need to come up with a hook to attract subscribers. It needs to have something special or different. It could be something you offer inside every newsletter issue, like interviews with experts. Or the hook could be...
by | May 2, 2017 | Cost Cutting, Other, Sales & Marketing, Small Business Owners
Managing a project isn’t the same as supervising ongoing operations in your workplace. To ensure that the next project you’re responsible for goes smoothly, start by asking these questions: What’s the purpose of the project? Find out exactly what’s wanted—the ultimate...
by | May 1, 2017 | Income Taxes, Other, Sales & Marketing, Small Business Owners
It is always a good PR (Public Relations) move to host an event where customers and vendors can see your appreciation. With the warmer weather approaching, it is the perfect time to hold an event and invite customers, potential customers, leads, vendors,...
by | Apr 26, 2017 | Sales & Marketing, Small Business Owners
Next time you’re watching T.V. or listening to the radio, pay attention to the commercials and you’ll notice that the commercials repeat certain information at least three times. You may even notice that a company will play their commercial several times during...
by | Apr 20, 2017 | Business Profit & Cash Flow Tips, Business Success Series, Sales & Marketing, Small Business Owners, Small Business Success Series
Many business owners say they know their customers but don’t understand why their marketing isn’t working. The key in creating a marketing message is giving your customers what they want; not what you think they want. Marketing messages sometimes get over shadowed by...
by | Apr 18, 2017 | Business Success Series, Sales & Marketing, Small Business Owners
Over the years I have worked with many business owners that learned a lot theirfirst year in business. A lot of them now tell me that they regret signing a long-term lease agreement just to save some money on rent. Now they realize that the “deal” they...