Increase Sales by Creating New Products

by | Nov 6, 2017 | Sales & Marketing, Small Business Owners

The fastest way to increase sales is to sell more to your current customers.  These are the folks who already know you, like you, and trust you.  They should be the customers you know best. One of the best ways to do this is to develop a new service or...

Tax Tip of the Week: If I barter my products or services do I have taxable income?

by | Nov 1, 2017 | Accounting & Bookkeeping, Books, Cost Cutting, Small Business Owners, Tax Tip of The Week

The fair market value of property or services received in barter is taxable. But, it may not result in an increase in taxable income based on how what you received is used. As an example, we trade accounting and tax services with an office supply company. We must...

Marketing Tip of the Week – Don’t forget me, I’m already a customer.

by | Oct 31, 2017 | Sales & Marketing, Small Business Owners

The holidays are coming and, like every other year, my company (my wife) makes thousands of homemade cookies to give to some of our clients. It takes about a week of my wife’s time, but our clients enjoy them and request them every year. The other day a client asked...

5 Ways to Increase Year-End Profits

by | Oct 30, 2017 | Business Profit & Cash Flow Tips, Business Success Series, Cash Flow, Small Business Owners, Small Business Success Series

  Are your sales and profits for this year lower than you expected?  There is still time for you to close strong. Here are five ways to finish this year on a high note. Have a contest.  The ability to win a prize creates excitement among your...

Danger: Ignoring Social Media Can Cost You Business! (Part 2)

by | Oct 25, 2017 | Sales & Marketing, Small Business Owners, Social Media Marketing

(In part 1 I explained why you can no longer ignore social media when marketing your business.  This article outlines how you can easily get up to speed with social media).  So what should you do about it?  Simple—wake up to the fact that social...

Danger: Ignoring Social Media Can Cost You Business! (Part 1)

by | Oct 24, 2017 | Current Affairs, Sales & Marketing, Small Business Owners

For over two years my niece (who is also my marketing person) tried to talk me into getting a business Facebook page, a Twitter account, a YouTube account, and a LinkedIn account.  And for over two years I told her to go away and stop bothering me.  I,...