No Pain, No Change!

I have often joked that I should have a sign over my conference room that says, “No Pain, No Change!” As business owners, we all fall into this trap at some point.  When things are going well and the money is flowing in, we think everything is fine; we think we...

Management by Walking Around

A Key Concept Used by Apple and Hewlett-Packard to Grow Their Businesses Management by walking around (MBWA) is a concept that was popularized back in the 80s byTom Peters and Robert Waterman in their bestseller In Search of Excellence. Steve Jobs ofApple was a master...

Great Marketing on a Small Budget

Many of my clients don’t have the money to do a large marketing campaign. So they simply do nothing and hope, or they rob Peter to pay Paul in order to do a radio, TV, or newspaper ad. They often forego paying their payroll taxes or vendors, hoping that their...