Marketing on a Small Budget

Every business experiences a time where they need new customers but just don’t have the advertising budget. For this I recommend four things.   Every business experiences a time where they need new customers but just don’t have the advertising budget.  For...

Business Myths Can Kill a Business!

Myths are harmless for most people. But when a business owner believes a myth, it can cause business failure. Let's discuss those that can hurt a business.   Myth:  A widely held but false belief or idea.  Myths are harmless for most...

Why Should I Buy From You?

In this video I discuss the 3 major rules of to follow to answer the most important question of "Why should I buy from you?"   Just about every marketing book stresses the importance of having a successful “unique selling proposition” (USP). ...