Too many small business owners believe that hiring a good tax preparer is the secret to paying lower taxes. The typical small business owner believes that their work is done and they can move on to other things once they drop off their information at their tax...
Blog
Asking Powerful Questions Is the Key to Selling!
I recently met with a salesperson who was so excited about his product that he did about 80% of the talking and kept pushing me to buy--even if his product didn't really meet my needs. In this video I discuss how asking bad questions will kill a sale and how...
Finding the Time to Focus on Increasing Sales and Profits
The most valuable resource in every business is the business owner's time! In this video I discuss what a business owner can do to "find" the time to focus on what is most important to their success and survival--increasing sales and profits. ...
You Must Deliver What Your Marketing Promises!
In this video I describe how a good marketing campaign worked but bad service almost killed a business. Remember--when you market it is vital that you deliver to your customers exactly what your marketing promises. C’mon over to the Small Business Profit...
Use a “Magic Wand” to Increase Sales!
In this video I reveal the one question to ask each prospect in order to greatly increase sales. C’mon over to the Small Business Profit Maximizer Facebook page at https://www.facebook.com/BusinessProfitMaximizer/ where I am sharing business profit maximizing...
Selling to the Cynical Consumer!
All of us are bombarded with constant with advertising and pressured by salesmen trying to sell us something--so much so that we have all become very cynical consumers. It's as if we have all set our default setting to "I don't believe you" or...
Marketing Trends You Cannot Afford to Ignore!
In this video I discuss why traditional marketing and advertising methods no longer work and what currently is working. These trends are still not being adopted by most small business owners. This gives you an excellent opportunity to make yourself the go-to option in...
Increase Sales With a Customer Call Back Department
In this video I discuss why I believe that every business should have a program for calling customers after the sale. I also share an example of how one of my clients used such a program to increase sales by over 50%. C’mon over to the Small Business Profit...
Why Every business Must Have a Frequent Buyer Program
Statistically, loyalty program customers visit twice as often and spend four times more than customers who don't belong. In this video we discuss this statistic and why every business should have a loyalty program for their best customers. C’mon over to...
Train Your Sales Staff and Watch Your Sales Soar!
It cannot be stressed enough that it costs more not to train your employees than it does to train them. You can count on poorly trained employees to make mistakes that will cost your company money. Their mistakes often irritate and even drive away customers. Sales are...