The myth most business owners believe: Too often I hear business owners express how well their business is doing by how much their sales are growing. When I probe, I find that all their marketing and sales efforts are focused on getting new customers.
Why this myth causes a problem: Making that first sale to a customer is the most expensive sale you will ever make! It typically takes more than five sales contacts with a prospect before they decide to buy. All of these contacts are expensive In this video I discuss the key to increasing sales and profits at the same time.
Before you do anything else, why not join The Profit Maximizer Club on FaceBook. This community is designed to help each other grow their profitable dream business. Click here to request to Join! (http://bit.ly/SmartProfitCommunity)
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In this group you may feel free to message me directly if you have a question or need help. I am a CPA that has been working with small business owners since the late 1970’s. There is a very good chance that either my clients or I have faced your problems before and I can help you avoid our mistakes and repeat our successes.
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Be sure to check out my blog, “Small Business Profit Maximizer!” Where I share these videos and other ideas you can use to make this your most profitable year ever! Click https://wjb-cpa.typepad.com/ to go to the blog page.
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Also click on www.thesmartprofitmaximizer.com for our online coaching courses including the following free courses:
• Double Your business profits in 30 Days
• Turn to your customers when you need cash now
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Finally, if you have a question or wish to talk to me you can email me at Wayne@wjb-cpa.com or call my office at 915-857-8158.
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Thanks so much and let’s make this our most profitable year ever!