Marketers try to simplify marketing down to the 4 Ps. In case you didn’t know the 4 Ps, they are Price, Place, Product, and Promotion. Every business owner has or should have all of these things when in business: A product to sell at a certain price A place...
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Tips to Grow Your Financial Wealth From the Experts
Let’s look at what some of the experts have to say about financial growth in a healthy way. These tips could help you get started on the right path. Dave Ramsey author of "The Total Money Makeover” and the host of the "Dave Ramsey Show" says,...
The Best Tips on the Net for Financial Health for Everyone
Almost all of us want to get ahead – save for our retirement and lead a comfortable life, but we are not all dealt the same hand. Some of us have more disposable income than others. These tips are designed to help everyone reach their financial health, regardless of...
What Is Good Marketing?
The other day someone asked me, “What is good marketing?” I thought that was a really good question, and it can be answered in many different ways. Many people may say good marketing is anything that gets people in the doors. That’s true to some extent, but...
How Are We Doing?
Conducting surveys to evaluate your company’s image is always good idea. Finding out what customers think of your products, services, staff, and facility(s) is a part of running a successful business. Getting your customers’ feedback is essential in improving your...
Can I Deduct an Invoice That My Customer Refuses to Pay?
Question: Can I deduct an invoice that my customer refuses to pay? Answer: Like many tax questions, the answer is maybe. It all depends on when your company records income. A company can choose between recording the sale at the date of the invoice (on the accrual...
Are You Using Facebook Ads?
If you have a Facebook business page, you really should try adding a Facebook ad to your marketing. Facebook ads are an inexpensive way to reach a very targeted audience. When you create a Facebook ad, you first set your daily budget and when you want to start your...
Never Take a Sale for Granted!
I’ve been looking at cars recently, and marketing is constantly running through my mind. Car dealerships spend tons of money on advertising, leads, and internet marketing, but it really comes down to the salesperson. If you think about it, this is true in most sales...
Why Should I Care About Good Accounting Records?
After all this time it still amazes me that business owners don’t understand the importance of having good records. As often as I have run into it over the last 30+ years, it shouldn’t anymore. They usually hire a bookkeeper and a CPA to do their taxes and then forget...
Easy Investment Mistakes
While there are a lot of options to consider for making good investments, there are an equal if not greater number of investments that no one should consider. Often, these investments seem like a "sure thing," but they are anything but over the short or long...