Is your business strapped for cash? Look, we’ve all been there at one point or another. Businesses go through seasons where money is tighter than usual for a variety of reasons. It might be due to a “down” month, poor cash flow, or a large unforeseen expense. Whatever...
Do you have a cash flow problem? There’s a good chance you do! Studies show that more than half of businesses struggle with this very issue. During good times, it’s merely an annoyance. During bad times, however, it can put a huge burden on your business’s finances or...
The 2024 tax season is in full swing. Are you ready? If you’re like most people, you fall into one of two camps. You’re either prepared weeks or months ahead of time, or you’re scrambling to get all of your files together days before the deadline. It should go without...
Would you consider yourself a smart business owner? Smart business owners are in the business of not only making money but also saving money, and tax planning is one of the most effective ways to save money. In my 40-plus years as a professional tax planner, I’ve...
When it comes to increasing sales, there are all kinds of levers you can pull. Selling to your current customers is at the very top of that list. This is the easiest and most cost-effective way to boost your sales numbers, as you’re dealing with customers who already...
Do your customers remember you? This may sound like a silly question, but it’s an important one for you to ask. You might be thinking, well, of course they do! I did great work for them! And that may very well be true. Unfortunately, doing great work isn’t always...
Do you know the key to generating more sales for your business? It’s trust. Whether you’re a small mom-and-pop business or a large corporation, trust is the biggest obstacle lying between you and your customers. After discovering a new product or service, most...
How often do you connect with your current customers? Weekly? Monthly? Quarterly, even? Today, I want to talk about the importance of staying in contact with your customers—namely, through the power of newsletters. If your business isn’t staying top of mind, you’re...
Recently, we’ve been talking about the power of referrals, as well as how to capture more of them using something called the E.A.R. method. Today, we’re going to take this topic one step further by discussing how to create a referral program for your business—not just...
As a business owner, it’s your responsibility to uncover your customers’ problems and position your products as the best solutions in your market. However, this is often much easier said than done. After all, no two customers are the same, right? So, how can a single...